French EPR representative for EU companies
Being registered at home does not cover France. Since July 2026, French law requires EU companies to appoint a French representative too.
An EU company without an establishment in France that sells products in scope to French customers is the producer in France. Since 10 July 2026, article L. 541-10-9-1 requires it to appoint a representative established in France, like any company from outside the EU; for packaging, article 45 of the PPWR says the same since 12 August 2026. Your home registration, such as LUCID, CONAI or Ecoembes, does not cover France. EPR France Rep handles all of it: Standard €190 a year for one stream; Plus €990 a year, with a median saving of €1,071 a year in eco-contributions across our published examples, for up to three. Setup is €0.Légifrance
- Who
- Companies established in another EU country with no French establishment
- Your home registration
- LUCID, CONAI, Ecoembes and the like cover their own country only
- The law
- Article L. 541-10-9-1 since 10 July 2026; PPWR article 45 for packaging since 12 August 2026
- Our fee
- Standard €190 a year for one stream; Plus €990 a year, with a median saving of €1,071 a year in eco-contributions across our published examples
- Setup
- €0, no deposit
- IDU
- One per stream, typically one to three weeks after the membership is filed
- Languages
- Website and written support in English, French, German, Spanish, Italian, Chinese and Turkish
Who is the producer in your setup?
Webshop shipping from your home country
You sell directly to French consumers: you are the producer from the first parcel.
Pan-European FBA
Every unit Amazon delivers to a French customer is placed on the French market by you.
A French distributor buys and resells
The distributor is the producer for those goods; you need nothing in France for that flow.
A French subsidiary sells for you
The subsidiary is the producer for its sales and needs no representative. Sales that bypass it still do. See French subsidiary.
Direct deliveries to French businesses
You are the producer. Professional streams apply, and professional packaging from 1 January 2027.
Already a direct member of Citeo or Léko
Your membership and IDU stay valid; since July 2026 you add a representative. See keeping an existing membership.
Does it apply to EU companies?
We are an EU company. Does the French representative rule really apply to us?
Yes, on the same terms as a company from outside the EU. The test in article L. 541-10-9-1 is establishment in France; nationality, EU membership and freedom of movement do not enter into it. See EU companies and the French rule.
We heard the EU may relax the PPWR representative rule for EU companies. Does that change France?
No. The French requirement is national law under article L. 541-10-9-1 and applies whatever the EU decides about PPWR authorised representatives. See PPWR and the French rule.
Does our LUCID, CONAI or Ecoembes registration cover France?
No. EPR is organised country by country. Your home registration covers your home country only; France keeps its own register and issues its own IDU for each stream.
When does French EPR start for a company based in another EU country?
With the first product it places on the French market: the first Amazon.fr order delivered to a French customer, the first parcel from your own store to a French address, the first shipment to a French business that uses the goods. There is no minimum quantity, and free samples and giveaways count too. Where the goods are made or stored plays no part.
What counts as established in France
What counts as being established in France?
A company or branch of your own registered in France. A French subsidiary is the producer for what it sells and registers in its own name without a representative. Stock in a French warehouse, a French VAT number, a bank account or a .fr domain do not make you established.
We have a French VAT number. Does that make us established in France?
No. French tax law itself treats companies with a French VAT number as foreign companies not established in France. You still need a French representative. See VAT number and establishment.
Our stock is at a fulfilment centre or 3PL in France. Does that make us established there?
No. A warehouse, a 3PL or an Amazon fulfilment centre is someone else's premises run by someone else's staff, not an establishment of your business. What French stock does mean is that its parcels to French customers are your sales, so you are the producer. See does a French warehouse make me established?
We have a French subsidiary. Do we still need a representative?
Not for the sales that go through the subsidiary. If the parent or another foreign company in the group also sells directly to French customers, those sales need a representative, and the subsidiary's IDUs do not cover them. See French subsidiary.
Who is the producer
We sell to a French distributor or importer. Who is the producer?
The company that first places the goods on the French market. If a French company buys your goods and resells them, it is the producer for those goods and you need nothing in France for that flow. If you sell directly to French consumers, or to French businesses that use the goods themselves, you are. The Incoterm (DDP, DAP, FOB) does not change this. See DDP, DAP and who the producer is.
We also sell to French businesses. What changes?
Products used by businesses can fall under professional streams, and professional packaging (EPRO) applies from 1 January 2027. Plus Pro, €990 a year, covers your consumer and business streams together, up to three.
Our stock is in Pan-European FBA. Are we the producer in France?
Yes, for every unit Amazon delivers to a French customer. Producer status is decided per country by who first makes the product available there. See Pan-EU FBA with stock in Germany.
Cost, details and timing
What does it cost?
Standard costs €190 a year for one stream. Plus covers up to three streams: Plus €990 a year, with a median saving of €1,071 a year in eco-contributions across our published examples. Setup is €0 and there is no deposit. Eco-contributions are paid to the eco-organismes at their published rates, with 0% markup. You see the full price on the pricing page and can order online the same day.
What details do you need from an EU company?
Your company name and address and your intra-EU VAT number, then your product families, packaging, sales channels into France, and the signed mandate. See details for a French IDU.
We already joined Citeo or another eco-organisme directly. Do we start again?
No. Your membership and your IDU stay valid. Since 10 July 2026 you need a representative on top: you appoint us and the membership runs under our mandate. See keeping an existing membership.
How long until we have our IDUs?
Once the memberships are filed, the eco-organismes register you and ADEME issues one IDU per stream, typically within one to three weeks.
How often do we declare, and who files?
Most streams declare once a year, for the previous year's sales, on each eco-organisme's own calendar; some ask for more frequent declarations above certain volumes. You send your sales figures; we prepare and file each declaration.
What happens if we are not registered?
Marketplaces selling to French customers must check that their sellers hold an IDU for each stream (article L. 541-10-9) and deactivate listings without one. Article L. 541-9-5 provides fines of up to €30,000, and up to €7,500 per unit or tonne for a company.
What a business like yours pays in year one
Apparel webshop shipping to France
- Streams
- Household packaging, textiles
- Plan
- Plus, €990 a year, €0 setup
- Example
- 2,000 women's T-shirts a year: €1,159.80 at basic rates, €64.60 with Plus
Saving in eco-contributions with Plus
€1,095.20
Electronics brand on Amazon.fr
- Streams
- Household packaging, electrical equipment, batteries
- Plan
- Plus, €990 a year, €0 setup
- Example
- 1,000 laptops a year: €5,410 at basic rates, €3,780 with Plus
Saving in eco-contributions with Plus
€1,630
Furniture maker selling online
- Streams
- Household packaging, furniture
- Plan
- Plus, €990 a year, €0 setup
- Example
- 800 padded armchairs (12 kg) a year: €3,616 at basic rates, €2,584 with Plus
Saving in eco-contributions with Plus
€1,032
Eco-contributions at the eco-organismes' published 2026 rates, before our fee. Packaging contributions and VAT not included. Calculate your saving with Plus →
The streams sellers like you trigger most
Household packaging & graphic paper
Any packaging reaching consumers, including e-commerce shipping boxes and filling, plus catalogues, leaflets and printed paper. One scheme, one IDU. The EU packaging regulation (PPWR) also applies — see our PPWR guide.
Learn more →Electrical & electronic equipment
Anything that runs on electricity or batteries, household and professional.
Learn more →Batteries
Portable, industrial, light-vehicle and vehicle batteries.
Learn more →Textiles, linen & shoes
Clothing, household linen and shoes sold to consumers.
Learn more →Furniture
Household and professional furniture, bedding and upholstery.
Learn more →Toys
Toys and games.
Learn more →What happens after you order
1. Order online
Choose your plan on the pricing page and pay by card. No quote to wait for.
2. Your client portal
You land in your portal: sign the mandate, add your company details and name your streams.
3. Memberships filed
We join the eco-organismes in your name, one per stream.
4. Your IDUs
ADEME issues one IDU per stream, typically within one to three weeks. You enter them in your marketplace accounts and on your website.
5. Declarations
You send your sales figures; we prepare and file each declaration.
Know your cost in two minutes
Official eco-organisme rates, 0% markup, no waiting for a quote.