French EPR representative rule in effect since 10 July 2026 · day 68Check if it applies to you →
Since 10 Jul 2026 · Check if it applies to you →
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PPWR authorised representatives and the French rule

Since 12 August 2026 the EU Packaging and Packaging Waste Regulation (EU) 2025/40 requires producers to register in each member state where they first make packaging available, and — where they sell packaging directly to end users in a member state where they are not established — to appoint an authorised representative for EPR there.

Last updated 15 September 2026Sources linked below
Quick answer

Since 12 August 2026 the EU Packaging and Packaging Waste Regulation (EU) 2025/40 requires producers to register in each member state where they first make packaging available, and — where they sell packaging directly to end users in a member state where they are not established — to appoint an authorised representative for EPR there. The Commission has proposed suspending the representative requirement for EU-established producers, but as of 15 September 2026 nothing has been adopted. France's national representative requirement applies regardless.

What the PPWR requires

  • Article 44: registration in the national producer register of each member state where packaging is first made available; no making available before registration.
  • Article 45: producers finance collection and recovery; a producer selling directly to end users in another member state appoints an authorised representative there. Producers from outside the EU need a representative in each member state of sale.
  • No minimum quantity. Online marketplaces must verify producer registration.

Status of the proposed suspension

DateDevelopment
December 2025Commission Environmental Omnibus proposes suspending the representative requirement for EU-established producers until 1 January 2035
24 June 2026Council removes the EPR provisions from its negotiating mandate after objections from most member states
June 2026European Parliament rapporteur proposes limiting any suspension to micro and small enterprises and keeping representatives for non-EU producers; committee vote expected around October 2026
6 September 2026Germany proposes exempting producers placing less than 10 tonnes of packaging per year

No version on the table exempts producers established outside the EU.

How France differs

France's article L. 541-10-9-1 is national law in force since 10 July 2026. It applies to every producer not established in France, EU or non-EU, and to all French EPR schemes — not only packaging, and not only direct sales to end users. It is not affected by the EU suspension debate. Details in the French law explained.

Germany in brief

Germany replaced its Packaging Act with the VerpackDG on 12 August 2026. Registration in the LUCID register continues, and foreign producers selling directly to German end users must appoint a German authorised representative.

Frequently asked questions

Is the PPWR authorised representative requirement suspended?

No. As of 15 September 2026 the suspension has not been adopted; the requirement applies as written.

Does one authorised representative cover the whole EU?

No. Under the PPWR a representative is appointed per member state; there is no single EU-wide representative.

If the EU suspends the requirement, do I still need a French representative?

If you are subject to French EPR and not established in France, yes: the French requirement is national law and applies independently.

Sources

Selling into France without a French entity?

Get a written scope of the French EPR schemes that apply to you, and a fixed quote.