French EPR representative rule in effect since 10 July 2026 · day 125Check if it applies to you →
Since 10 Jul 2026 · Check if it applies to you →
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Who is the producer for household packaging and printed paper under French EPR?

For packaging, the producer is any business that packs or has its products packed to place them on the market, any importer of packaged products, or, if neither can be identified, whoever first places the products on the market.

Last updated 6 November 2026Sources linked below
Quick answer

For packaging, the producer is any business that packs or has its products packed to place them on the market, any importer of packaged products, or, if neither can be identified, whoever first places the products on the market. For printed paper it is the "donneur d'ordre" who issues or has the paper issued, including free copies. ADEME

The official definition

For packaging, the producer is any business that packs or has its products packed to place them on the market, any importer of packaged products, or, if neither can be identified, whoever first places the products on the market. For printed paper it is the "donneur d'ordre" who issues or has the paper issued, including free copies. ADEME

Typical cases

  • A brand outside France selling directly to French customers online: the producer, and since 10 July 2026 it must appoint a representative established in France. Légifrance
  • A French importer buying from a foreign maker: usually the importer, as the first to place the goods on the French market.
  • Your goods sold under a French retailer's own brand: in most streams the retailer becomes the producer; check the definition above.

If you are not established in France

A company with no establishment in France that is the producer must appoint a representative established in France by written mandate, since 10 July 2026. Légifrance The representative joins the eco-organismes in your name and you receive the IDUs.

Price

Our fee. This stream is on Standard: €190 a year, up to 1 tonne a year, with simplified reporting and one declaration a year. Above 1 tonne, Plus at €990 a year covers up to three streams, with detailed reporting that optimises your eco-contributions, up to 10 tonnes. Setup is €0, and eco-contributions are paid at the eco-organisme's published rate with 0% markup. See pricing and the calculator.

Frequently asked questions

We only sell from outside France. Are we the producer?

If you sell directly to French customers, usually yes, and you need a representative established in France.

Does a marketplace take the producer role?

No. It must hold your IDU or pay in your place for its own sales only. See does the marketplace cover me. ADEME

Razvan Toma
Written byRazvan Toma

Razvan Toma is the founder of EPR France Rep, a France-established authorised representative (mandataire) for producers with no French establishment. He has worked in waste management and recycling since 2009, running waste-separation programmes inside large B2B organisations in France for clients including Chanel, Microsoft, Decathlon, Pirelli, IKEA, Vinci, Capgemini and E.Leclerc.

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